About Us

Biondina was born from a dream shared by two close friends, Burcu and Merve, while working out together.

Inspired by our love for sports, our shared tastes, and our vibrant energy, Biondina is an activewear brand that brings together premium fabrics with aesthetics and functionality.

When designing our products, our top priority is to make you feel comfort, support, and confidence during every workout. Whether you’re on the treadmill, on the mat, or training outdoors, we want you to feel free and empowered.

The name BIONDINA, which means “blonde” in Italian, along with our ponytailed active woman logo, symbolizes our friendship, energy, and shared vision.

We only bring each piece to you after making sure that we ourselves love wearing it, feel comfortable in it, and trust it during our own workouts.

With love,
Burcu & Merve